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erpnext/docs/user/manual/en/CRM/crm_reports.md
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CRM module's reports helps users to get the information about the prospects. Using Following reports, user can analyze the data about prospect's history with a company and will helps user to build strong relationships with them.
###Lead Details
It has data about the leads and their contact and address detail.
It has data about the leads and their contact and address details.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/lead.png">
###Sales Funnel
By using the sales funnel, and by quantifying the number of prospects at each stage of the process, you can predict the number of prospects who will, in time, become customers.
By using the sales funnel report, and by quantifying the number of prospects at each stage of the process, you can get an idea of your potential customers.
More than this, by looking at the way these numbers change over time, you can spot problems in the sales pipeline and take corrective action early.
More than this, by looking at the way these numbers change over time, you can identify problems in the sales pipeline and take any corrective action at the early stage.
For example, if you spot that very few communication with the prospects has taken place in month which decreased the sales. From the next month organization should make sure that more communication has to take place with the prospects
For example, if you notice that very few communications with the prospects has taken place in a month which might indicate a decrease in the sales. From the next month, organization should make sure that more communications has to take place with the prospects.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/sales_funnel.png">
###Prospects Engaged But Not Converted
Using this report user gets the information about the leads who has shown interest in the business with you but due to some reason they were not converted into the customers.
Using this report, user gets the information about the leads who has shown interest in the business with you but due to some reason they were not converted into the customers.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/prospects_engaged_but_not_converted.png">
###Minutes to First Response for Opportunity
Immediacy is so important – and so valued
Customer main priority is not finding the best product, their priority is improving their situation as quickly as possible
This report gives you an information about the first response time given to the opportunities or issues. With this report organization can improve their first response to the prospects which helps to improve the sales of an organization
In this internet area, we all expect a quicker response time to any of our query. This report gives you the information about the first response time given to an opportunities or issues. Using this report, the organization can improve their first response time to the prospects which can help to the better sales in the future.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/minutes_to_first_response.png">
###Customer Addresses And Contacts
It has data about the customers and their contact and address detail.
It has data about the customers and their contact and address details.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/customer_address_and_contact.png">
@ -38,4 +37,4 @@ It has data about the customers and their contact and address detail.
This report shows the list of customers who has not purchased since long time.
<img alt="Lead Details" class="screenshot"
src="{{docs_base_url}}/assets/img/crm/report/inactive_customers.png">
src="{{docs_base_url}}/assets/img/crm/report/inactive_customers.png">