diff --git a/erpnext/setup/doctype/company/company.py b/erpnext/setup/doctype/company/company.py
index b409e116df..ae6d641755 100644
--- a/erpnext/setup/doctype/company/company.py
+++ b/erpnext/setup/doctype/company/company.py
@@ -138,7 +138,7 @@ class Company(Document):
 				cc_doc.ignore_mandatory = True
 			cc_doc.insert()
 
-		frappe.db.set(self, "cost_center", "Main - " + self.abbr)
+		frappe.db.set(self, "cost_center", _("Main") + " - " + self.abbr)
 
 	def on_trash(self):
 		"""
diff --git a/erpnext/setup/page/setup_wizard/setup_wizard.js b/erpnext/setup/page/setup_wizard/setup_wizard.js
index b991bc4e9e..ee1daa19d7 100644
--- a/erpnext/setup/page/setup_wizard/setup_wizard.js
+++ b/erpnext/setup/page/setup_wizard/setup_wizard.js
@@ -94,7 +94,7 @@ frappe.pages['setup-wizard'].onload = function(wrapper) {
 					{"fieldname": "last_name", "label": __("Last Name"), "fieldtype": "Data",
 						reqd:1},
 					{"fieldname": "email", "label": __("Email Id"), "fieldtype": "Data",
-						reqd:1, "description":"Your Login Id", "options":"Email"},
+						reqd:1, "description": __("Your Login Id"), "options":"Email"},
 					{"fieldname": "password", "label": __("Password"), "fieldtype": "Password",
 						reqd:1},
 					{fieldtype:"Attach Image", fieldname:"attach_user",
diff --git a/erpnext/setup/page/setup_wizard/setup_wizard.py b/erpnext/setup/page/setup_wizard/setup_wizard.py
index 95401b74ff..049e462a13 100644
--- a/erpnext/setup/page/setup_wizard/setup_wizard.py
+++ b/erpnext/setup/page/setup_wizard/setup_wizard.py
@@ -136,10 +136,10 @@ def create_fiscal_year_and_company(args):
 	args["curr_fiscal_year"] = curr_fiscal_year
 
 def create_price_lists(args):
-	for pl_type in ["Selling", "Buying"]:
+	for pl_type, pl_name in (("Selling", _("Standard Selling")), ("Buying", _("Standard Buying"))):
 		frappe.get_doc({
 			"doctype": "Price List",
-			"price_list_name": "Standard " + pl_type,
+			"price_list_name": pl_name,
 			"enabled": 1,
 			"buying": 1 if pl_type == "Buying" else 0,
 			"selling": 1 if pl_type == "Selling" else 0,
@@ -273,7 +273,7 @@ def create_taxes(args):
 				frappe.get_doc({
 					"doctype":"Account",
 					"company": args.get("company_name"),
-					"parent_account": "Duties and Taxes - " + args.get("company_abbr"),
+					"parent_account": _("Duties and Taxes") + " - " + args.get("company_abbr"),
 					"account_name": args.get("tax_" + str(i)),
 					"group_or_ledger": "Ledger",
 					"report_type": "Balance Sheet",